Beverly Hills Medical Group is a premier anti-aging medical practice with locations in Beverly Hills, CA; Arcadia, CA; and Shanghai, China. Known for its groundbreaking approach, the practice utilizes cutting-edge, state-of-the-art technologies to deliver advanced anti-aging treatments.
Digital Marketing Services Include:
- Website Design
- Google Local & Maps
- Search Engine Optimization
- Custom Logo Design
- Content Marketing
CLIENT HISTORY: Affordable Marketing has been working with this client for 8 years, proving our commitment to our clients success.
Project Details
Project Date: June, 2018
Client: Beverly Hills Medical
Location: Arcadia, CA
Category: Website Design
The first challenge was education, since stem cells are a relatively new medical technology know as regenerative anti-aging there was a large section of the project dedicated to content development. We needed to educate potential customer where stem cells are derived from, how they are collected and the laboratory process for refining the final product.
The next challenge was to ensure that such a sophisticated product with a hefty price tag was seen by the right demographic. While social media was tempting, we opted for a more proven channel on Google. We created Google Local Places and Google Maps, and ran thorough search engine optimization campaign to ensure the presence on Google was dominant.
Finally our last challenge was marketing in Shanghai, China where stem cells are not “exactly” legal for anything other than research. We opted for the most saturated medium which was WeChat, which if you’re not familiar the standard for chat in China. We had to ensure that expensive trips to China would only payoff with plenty of scheduled appointments.
When working with cutting-edge medical technologies like stem cell therapy, content accuracy is critical. To ensure all educational materials were scientifically sound and legally compliant, we partnered with a medical content specialist experienced in writing for clinical and research-based audiences. While this involved a higher cost, it was essential to mitigate legal risks and establish credibility with a discerning, high-net-worth audience. The result was authoritative, well-structured content that clearly explained the science behind regenerative anti-aging treatments.
From a technical perspective, the website design needed to balance visual impact with performance. The client envisioned a luxurious, high-tech look and feel—complete with animations, rich media, and advanced UI elements. The challenge was delivering this design while maintaining fast load times, a critical factor for both user experience and SEO. Through careful optimization of scripts, images, and server resources, we were able to achieve the desired aesthetic without sacrificing performance. The final website met Google’s page speed standards while presenting a visually compelling brand.
Due to the regulatory environment in China, we are unable to disclose specific details about our marketing approach there. However, we honored the client’s request for confidentiality while ensuring our campaign strategy delivered measurable results within the unique legal constraints.
Our collaboration with Beverly Hills Medical Group produced measurable improvements in both online visibility and audience engagement. By pairing accurate, medically reviewed content with a high-end website experience, we successfully positioned the clinic as a trusted leader in regenerative anti-aging treatments. Within the first several months, the site began ranking for high-intent keywords related to stem cell therapy, and user engagement increased by over 30%.
The balance we struck between sleek design and optimized performance resulted in faster load times, lower bounce rates, and higher conversion potential—especially important for a sophisticated, high-investment service offering. Educational content proved especially valuable, helping to build credibility with prospective clients and creating a foundation for long-term SEO success.
While details of the China-based campaign remain confidential, our efforts there also resulted in a surge of appointment requests and inquiries—confirming the effectiveness of a carefully localized marketing strategy within a highly restricted environment.
Ultimately, this project demonstrates what Affordable Marketing delivers best: customized, strategy-driven solutions that support both immediate visibility and long-term brand growth. We measure our success by the strength and sustainability of our clients’ digital presence, and Beverly Hills Medical Group is now well-positioned for continued growth in multiple international markets.