Affordable Marketing

WordPress San Diego, CA

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Starting a new business has enough stress without taking on tasks outside your wheelhouse, smart business owners understand that some things such as accounting and legal are better left to the professionals. While most new business owners understand that success will come much faster with professionals working on complex tasks such as website design and marketing, the costs can cause even the smartest entrepreneurs to think about handling these tasks on their own.

The fact is most people do not know how to properly build a website or create the right sales and marketing content to promote the new business. This is one of the core reasons why private companies fail at such an alarming rate.

“According to LendingTree, 23.2% of private sector businesses that opened in March 2022 failed within the first year.”

We understand the financial stress of starting a new business because we work with many new business owners trying to create success in a (usually) crowded market. This is precisely why hiring a professional website design company like Affordable Marketing will not only increase your odds for success, but we’ll also save you money by ensuring that when you do spend money on website design or marketing, the money spent receives a return with profit.

We work exclusively with WordPress when building new websites, since we build all (non-commerce) websites on WordPress we can offer the best WordPress layouts with designs to fit perfectly into any business type. Affordable Marketing WordPress website designers have years of experience working in WordPress, we can create the perfect style to fit your business, using your preferred colors, logo, company information and service or products pictures.

WordPress Development

WordPress Theme San Diego, CA

If you’re already using WordPress for your company website, and need a new updated and modern theme, we have thousands of themes to choose from and the best WordPress web designers who will make the change with zero downtime for your business. If you’re like a lot of WordPress site owners who are seeing their web traffic drop for unknown reasons, we can help with that too. Often decreases in website traffic have specific issues within your WordPress webpage design or configuration, we have the right people to help resolve your traffic woes and get your WordPress site traffic.

Adding a new template to your WordPress website can have lasting positive effects on your website presence both on Google search and with your customers. Google sees when you are updating, upgrading and adding new content, Google bots that travers the internet will also find your website and re-index your pages. If your pages change then Google will know and check your pages for changes to update your Google listings and may increase your keyword ranking. Customers will appreciate a new website design, this shows that you value your customers. A new website template also gives customers more of a trust factor as it shows that you are reinvesting in your business and can help to increase sales and leads.

SEO Optimization Service San Diego, CA

Optimize your site to rank higher in organic search results. Organic search refers to the unpaid search results you get from search engines. It is not the same as traffic from paid advertisements. Google, being the dominant search engine, sets the benchmark for SEO practices. Insiders work long and hard to understand Google’s changing algorithms and cater to its preferences for optimization success.

If you serve local communities, Google Local SEO is crucial. Local optimization strategies optimize your site’s visibility for location-based searches, such as “restaurants near me” or “plumbers in [city].” A Google My Business (GMB) listing plays a pivotal role in local SEO, providing essential information like address, phone number, and business hours. Consistent NAP (Name, Address, Phone Number) data across online directories is essential for local optimization success.

National SEO is a major factor for ecommerce stores that sell nationally. While gaining traction in the area where your business resides is great, its not enough. If you sell nationally or if you harvest leads across the US, then you need an aggressive national SEO strategy. Don’t assume your site is doing well because you are selling and converting, because if you dig into the number and stats each month you might see that your SEO is not pulling its own weight. Let us help to correct that and your reports will reflect our efforts.

WordPress is the most popular Open Source CMS platform on the planet. The license is free, and it can be configured to fit almost any business model. This is why so many of our clients choose to build their websites on WordPress.

Affordable Marketing has been working in WordPress development since the mid 2000’s, we are experts in standard builds and custom builds. We support the following business types who are the best fit the WordPress CMS (non-commerce) platform:

Adding a WooCommerce ecommerce website to your WordPress sites is one of the fastest growing ecommerce platforms and its super easy to learn. Get the most out of your WordPress website by upgrading to ecommerce, this is by far the fastest and least expensive way to get an ecommerce website up and running.

These types of ecommerce websites are perfect for: